Communications
COMM 1013. Introduction to Mass Communications (3-0) Credit 3 semester hours. A basic theory course encompassing the history and function of mass media and the communication process.
COMM 1103. Mass Media Writing. (3-0) Credit 3 semester hours. A writing course designed to introduce the method and style of writing for broadcast, print, public relations and advertising.
COMM 1883. Communication History. (3.0) Credit semester hours. The course surveys the development of communication in human society. It traces the development of human communication by examining a variety of time periods. Identifying historical trends and concentrating on variety of media forms:
speech
COMM 2113. Broadcast Writing I. (3-0) Credit 3 semester hours. Writing for television and radio with emphasis on acquiring the skills needed in gathering and producing information as news. Begins the practical application of basic principles of broadcast news writing through laboratory exercise.
Prerequisites: COMM 1013 and 1103; ENGL 1123 and 1133.
COMM 2223. Broadcast Writing II. (3-0) Credit 3 semester hours. Focuses on the practical application
of broadcast news writing principles by producing air quality radio and television broadcast scripts in a laboratory setting.
Prerequisite: COMM 2113.
COMM 2313. News Writing and Reporting I. (3-0) Credit 3 semester hours. Fundamentals of news
writing for print. Identification of newsworthy data, methods of writing leads, and news and feature stories for publication.
Prerequisites: COMM 1013 and 1103; and ENGL 1123 and 1133. ** (COMM 2311)
COMM 2423. Copy Editing and Production. (3-0) Credit 3 semester hours. Journalistic desk work, evaluating news copy, making good news judgment, copy editing of local wire news, headline writing, and fundamentals of page layout.
Prerequisites: COMM 1013 and 1103; ENGL 1123 and 1133. ** (COMM 2305)
COMM 2603. Photojournalism. (3-0) Credit 3 semester hours. Fundamentals of photographic theory and practice as a medium of communication. Practical laboratory experience in cameras, lenses, shutters, lighting, exposure, and development.
Prerequisites: COMM 1013 and 11013 or consent of instructor. ** (COMM 1317)
COMM 2913. Communications Technology. (3-0) Credit 3 semester hours. A study of electronic processes and applications in mass media. Emphasis on current and emerging technologies in telecommunications, radio/TV, journalism, satellite, cable, and Internet media.
Prerequisites: COMM 1103.
COMM 3001. Communication Practicum I. (0-2) Credit 1 semester hour. Practical communications experiences in radio-television productions, production of student newspapers, sports information, news editing, public relations, advertising and/or speech communication public service.
Prerequisite: permission of department head.
COMM 3003. Professional Internship I. (3-0) Credit 3 semester hours. One semester spent in a professional setting in a communication medium. Direct supervision by media and faculty professionals. This will be on-campus unless by permission of the department head.
Prerequisites: prior completion of 18 hours of communications courses.
COMM 3103. Media Production I. (3-0) Credit 3 semester hours. A study of the theory and application of audio and video production techniques for producing content for radio, television and Internet distribution. Includes use of audio, video and computer equipment.
Prerequisites: COMM 1013, 1103, 2113.
COMM 3213. Media Management. (3-0) Credit 3 semester hours. Focuses on management and its relationship to successful operation of newspapers, television and radio stations in a democratic, capitalistic framework. Covers the functions of advertising and public relations in relation to media.
Prerequisites: COMM 1013, 1103 and COMM 2113, 2223 or COMM 2313, 2423.
COMM 3423. Feature and Magazine Writing. (3-0) Credit 3 semester hours. A study of techniques used for news gathering and writing for newspaper feature articles and magazines. A survey of freelance writing procedures.
Prerequisites: COMM 1013, 1103 and 2313.
COMM 3703. Society and the Mass Media. (3-0) Credit 3 semester hours. A study of the significance and influence of the media upon the individual and an examination of the impact of the media upon social, political, and economic factors of society.
Prerequisites: six hours of English, junior standing, COMM 1013, 1103 and consent of the instructor.
COMM 3713. Communications Law. (3-0) Credit 3 semester hours. A study of First Amendment rights and the media. Emphasis on such issues as censorship, libel, privacy, copyright, equal time, and the fairness doctrine.
Prerequisites: COMM 1013 and 1103 and junior status, or consent of the instructor.
COMM 3813. Principles of Advertising. (3-0) Credit 3 semester hours. Growth, organization, and practices of the advertising industry. Consumer surveys, creative planning, and approaches to the development of advertising campaigns. Basic copywriting and production in the mass media. Portfolio project required.
Prerequisites: COMM 1013 and 1103, junior status, or approval of instructor.
COMM 3823. Principles of Public Relations. (3-0) Credit 3 semester hours. Introduction to the field of public relations practice and dynamics of process. Analysis and application of public relations techniques used by various organizations.
Prerequisites: six hours of English; COMM 1013 and 1103; junior status; or approval of instructor.
COMM 4003. Professional Internship II. (3-0) Credit 3 semester hours. Second semester spent in a professional setting in a communication medium. Direct supervision by media and faculty professionals. This internship will be off-campus unless by permission of department head.
Prerequisites: COMM 3003.
COMM 4103. Media Production II. (3-0) Credit 3 semester hours. Advanced techniques in producing content for audio, video and Internet media. Offers studio, field and web-based production, post production using linear and nonlinear editing techniques.
Prerequisites: COMM 3103.
COMM 4303. Broadcast Performance. (3-0) Credit 3 semester hours. Theory of good broadcast performance and development of personality, voice, and appearance. Laboratory experiences before camera and microphone include news readings, public affairs interviews, public service announcements, and commercial readings.
Prerequisites: COMM 1013, 1103, 2113, and 2223, and SPCH 2013.
COMM 4313. News Writing and Reporting II. (3-0) Credit 3 semester hours. Advanced news writing and reporting with emphasis on actual coverage of events on a local basis. Practical experiences and advanced theory in various news situations.
Prerequisites: COMM 1013, 1103 and 2313.
